Description: FREE SHIPPING UK WIDE Focus Groups by Richard A. Krueger, Mary Anne Casey The bestselling ′how to′ guide for doing focus groups, and what readers need to do to get an expected outcome. FORMAT Spiral LANGUAGE English CONDITION Brand New Publisher Description Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus process, including tips for avoiding problems and pitfalls. Author Biography Richard Krueger is professor emeritus at the University of Minnesota. He is an internationally recognized authority on the use of focus group interviewing within the public environment. For 25 years he served as evaluation leader for the University of Minnesota Extension Service followed by 10 years teaching graduate courses in program evaluation and research methodology. He is a former president of the American Evaluation Association and a member of the Qualitative Research Consultants Association. He holds a Ph.D. from the University of Minnesota. In his spare time he repairs his motorcycle, swaps stories with friends, and shops for tools at the local hardware store. Maybe youve seen him there. Mary Anne Casey is an evaluator, writer, and teacher. She has been an evaluation consultant at the international, national, state, and local levels on topics relating to health, public policy, community development, agriculture, and the environment. Mary Anne has had the privilege of asking questions and listening, and the challenge of providing useful, enlightening results to clients. She relishes analysis and finding just the right way to convey what people have shared. She weaves the lessons she has learned into her work, her writing on focus group interviewing, and her teaching at the University of Minnesota, University of South Florida, and University of Michigan. Mary Anne previously worked for the W.K. Kellogg Foundation and the state of Minnesota. She received her PhD from the University of Minnesota. She gets her best insights while in the shower or on long walks. Table of Contents PREFACEACKNOWLEDGEMENTS1. Overview of Focus Groups2. Planning The Focus Group Study3. Developing a Questioning Route4. Participants in a Focus Group5. Moderating Skills6. Analyzing Focus Group Results7. Reporting8. Focus Group Research9. Focus Group Interviewing with Young People10. International and Cross-Cultural Focus Group Interviewing11. Telephone and Internet Focus Group Interviewing12. Focus Group Interviewing Within the Organization13. Modifications of Focus Groups14. Answering Questions About the Quality of Focus Group Research Review "Krueger and Caseys book does a magnificent job of incorporating both theoretical and practical approaches to the study of focus groups. It is the only hands-on book which explores the process of focus group research." -- Theresa Carilli, Purdue University Calumet"An excellent ′focused′ book on focus groups – anyone who reads this book can pretty much kickstart their own focus group research." -- Aditya Simha, University of Wisconsin - Whitewater Review Quote Krueger and Caseys book does a magnificent job of incorporating both theoretical and practical approaches to the study of focus groups. Details ISBN1483365247 Publisher SAGE Publications Inc Year 2014 ISBN-10 1483365247 ISBN-13 9781483365244 Format Spiral Imprint SAGE Publications Inc Subtitle A Practical Guide for Applied Research Place of Publication Thousand Oaks Country of Publication United States Pages 280 Edition 5th Replaces 9781412969475 Media Book DEWEY 001.43 Illustrations colour illustrations, colour tables, figures Short Title FOCUS GROUPS 5/E Language English Publication Date 2014-09-23 UK Release Date 2014-09-23 NZ Release Date 2014-09-23 US Release Date 2014-09-23 Birth 1944 Death 1937 Affiliation General Practitioner, Killick Street Health Centre Position Clinical Research Fellow, Womens Health Academic Centre, Kings College, London, UK. Qualifications M.D. Edition Description 5th Revised edition Audience Tertiary & Higher Education AU Release Date 2014-09-22 Author Mary Anne Casey We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! 30 DAY RETURN POLICY No questions asked, 30 day returns! FREE DELIVERY No matter where you are in the UK, delivery is free. SECURE PAYMENT Peace of mind by paying through PayPal and eBay Buyer Protection TheNile_Item_ID:135697708;
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ISBN-13: 9781483365244
Book Title: Focus Groups
Number of Pages: 280 Pages
Language: English
Publication Name: Focus Groups: a Practical Guide for Applied Research
Publisher: SAGE Publications INC International Concepts
Publication Year: 2014
Subject: Classical Studies
Item Height: 231 mm
Item Weight: 590 g
Type: Textbook
Author: Mary Anne Casey, Richard A. Krueger
Item Width: 187 mm
Format: Spiral Bound